Dentists are always looking for new ways to bring more patients to their doorstep. It can be difficult to keep up with the latest trends and changes in the industry, but it’s essential if you want to stay competitive. In this blog post, we’ll discuss four methods you can use to increase clinic visits for new and returning patients.
The importance of new patients
Patient retention is important, but new patients are essential to the growth of your dental practice. In order to maintain a healthy practice, it is important to continually bring in new patients. Although attracting new patients can be difficult, there are things you can do to make your practice more attractive.
4 WAYS TO WELCOME MORE PATIENTS AT YOUR DOOR
1. Use technology to your advantage
Many people use the Internet to research potential health care providers before making an appointment. Make sure your website is up to date and provides accurate information about your services. You can also use social media to contact potential patients. Social media is a great way to reach new patients and connect with existing ones. Make sure your practice has an active presence on popular platforms such as Google My Business, Facebook, Twitter, and Instagram. Use these platforms to share information about your practice, new services and special offers.
You can also use social media to engage with patients and answer any questions they have.
2. Offer free consultations
A good way to attract new patients to your clinic is to offer free consultations. This allows potential patients to meet you and learn more about your services before they commit.
Be sure to follow up after the consultation to schedule an appointment.
3. Have a marketing plan
It is important to have a marketing plan for your dental practice. Make sure you are targeting your marketing efforts towards your ideal patient. There are a variety of marketing channels you can use to reach new patients, so it’s important to find the one that works best for your practice. Marketing is a big investment for any business, but it’s especially important for small businesses like dental practices.
A marketing plan should include a mix of traditional and digital marketing tactics. Traditional marketing tactics can include things like print ads, billboards, and TV ads.
Digital marketing tactics can include things like SEO, content marketing, social media marketing, and email marketing.
4. Provide quality care
This is the most important thing you can do to increase clinic visits. If you provide quality care, patients will be more likely to return for future appointments and recommend your practice to others. In order to provide quality care, you need to have well-trained staff and use the latest technology. You also need to make sure your office is clean and welcoming.
Having a clinic that prioritizes the best patient care possible will help increase new and returning patients.
It is essential that dental clinics take the necessary steps to ensure that new patients walk through your door. However, it is equally important that you focus on providing quality care. If you provide quality care, patients will be more likely to return for future appointments and recommend your practice to others. Use technology to your advantage, offer free consultations, have a marketing plan, and focus on providing quality care to increase the number of new patients in your dental clinic. By following these four tips, you can increase clinic visits and grow your dental practice. If you’re looking for more ways to attract new patients, try these four methods today!
ABOUT THE AUTHOR
Dr. Kevin Varley received his BS from Colorado State University and his MD from the University of Colorado School of Dentistry. Establishing Stonebrook Family Dental in Aurora, Colorado, Dr. Varley has always been committed to using state-of-the-art methods for patient care and takes pride in providing access to care when patients need it most.
FEATURED IMAGE CREDIT: Daniel Frank of pexels.com.